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Explore our iconic fragrances
For 30 years, Butterfly has captured the essence of femininity, elegance and transformation…
A Gourmand - Floral Signature
Wild Strawberry - Luminous & addictive
Peony - Soft floral elegance
Vanilla & Woods - Warm and comforting
Spring begins with Butterfly
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Blog
ExploreInside Butterfly: A Gourmand-Floral Signature That Stands the Test of TimeSome fragrances make a statement. Others tell a story. Butterfly by Hanae Mori does both,...
Valentine’s Day 2026: Love in Large with Hanae MoriThis Valentine’s Day, Hanae Mori celebrates those who love boldly. Those who choose generous gestures....
Valentine’s Day by Hanae Mori: Say “I love you”… and engrave it foreverAt Hanae Mori Parfums, we believe love should always be celebrated in large. Large like...
Our Story
The life of fashion designer Hanae Mori embodies what women can achieve in modern Japan.
Under the avant-garde influence of her father and the tradition of her mother, she expressed, through her creations, the harmonious fusion of the West and the East.
Today, her granddaughter, Izumi Mori, proudly carries on the legacy of the globally acclaimed Hanae Mori house, known worldwide for its fashion and fragrances.
